New broadcasting tariffs take effect from today..!
The Telecom Regulatory Authority of India (TRAI) has expressed confidence that the more than 170 million digital TV customers in India would not face any service disruption on account of the introduction of the new tariff regime in broadcasting from Friday.
As of Wednesday about 62% of the over 100 million cable TV consumers and 30% of the over 70 million DTH subscribers had registered their channel choices under the new tariff guidelines, TRAI Secretary S.K. Gupta told The Media. He added that the regulator anticipates there would be no disruption of services or blackout for viewers.
Mr. Gupta pointed out that DTH operators work on a prepaid model, hence they are protected under the new framework under which operators need to honour commitments on ongoing long-duration packs.
“For DTH platform it is not a big issue… For cable TV viewers, we have had discussions with MSOs and they have told us that they are working with various partners on ground and they expect that customers will exercise their option very quickly,” Mr. Gupta said. “However, in the meantime, they are making temporary arrangements to ensure that no inconvenience is caused to subscribers,” he added.